Enterprise SEO in Europe is moving past rank tracking because it no longer...

https://mega-wiki.win/index.php/How_Fast_Should_Your_Agency_Respond_to_Visibility_Drops_in_the_Era_of_AI%3F

Enterprise SEO in Europe is moving past rank tracking because it no longer reflects reality. With AI Overviews driving a 30% drop in CTR and more zero-click results, legacy reporting is obsolete