Online reputation management (ORM) is about reclaiming your digital narrative....

https://www.apu-bookmarks.win/online-reputation-management-is-about-shifting-the-narrative-by-prioritizing-2

Online reputation management (ORM) is about reclaiming your digital narrative. When negative results surface, we don't just "hide" them; we build a robust, high-quality digital footprint that naturally outranks unfavorable content over time